Marketing research / (Record no. 22692)

MARC details
000 -LEADER
fixed length control field 00535nam a2200169 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201029161442.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070214s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471613517
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A.
245 10 - TITLE STATEMENT
Title Marketing research /
Statement of responsibility, etc. David A. Aaker, Geoge S. Day.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. John Wiley,
Date of publication, distribution, etc. c1990.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 739p. : ill. ; 24 cm.
500 ## - GENERAL NOTE
General note Glossay : p. G-1 - G-14. Includes bibliographical references and index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Day, George S.
952 ## - LOCATION AND ITEM INFORMATION (KOHA)
-- RUS
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Serial Enumeration / chronology Inventory number Total Checkouts Total Renewals Barcode Date last seen Price effective from Koha item type Public note
          Ladislao N. Diwa Memorial Library Ladislao N. Diwa Memorial Library Room Use Section 10/29/2020 Fund 164 HF5415.2 Aa4   1990 24615 10/29/2020 10/29/2020 Books mma
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