Advertising / (Record no. 23329)

MARC details
000 -LEADER
fixed length control field 00860nam a2200253 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210412211845.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 061023s19uu xx 00 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0324006616
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5821
Item number Og9 2000
100 #0 - MAIN ENTRY--PERSONAL NAME
Personal name O'Guinn, Thomas C.
9 (RLIN) 5769
245 10 - TITLE STATEMENT
Title Advertising /
Statement of responsibility, etc. Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenick.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Cincinnati, Ohio :
Name of publisher, distributor, etc. South-Western College Pub.,
Date of publication, distribution, etc. c2000.
300 ## - PHYSICAL DESCRIPTION
Extent xxxvii, 694p. : col. ill. ; 28 cm.
500 ## - GENERAL NOTE
General note Glossary : p. 655 - 667.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Method of acquisition Donated by Ohio State University
Date of acquisition 01/20/2006
Accession number 22738
Extent copy 2
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
9 (RLIN) 2528
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising media planning
9 (RLIN) 5770
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Allen, Chris T.
9 (RLIN) 5771
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Semenick, Richard J.
9 (RLIN) 5772
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Coded location qualifier Total Renewals Full call number Barcode Date last seen Price effective from Koha item type Public note Copy number
    Library of Congress Classification   Room use only Non-fiction Ladislao N. Diwa Memorial Library Ladislao N. Diwa Memorial Library Room Use Section 01/20/2006 Donated by Ohio State Univ. RUS 2000 RUS HF5821 Og9 2000 00019021 10/29/2020 10/29/2020 Books 22737  
    Library of Congress Classification     Non-fiction Ladislao N. Diwa Memorial Library Ladislao N. Diwa Memorial Library Circulation Section 01/20/2006 Donated by Ohio State University Cir   HF5821 Og9 2000 00019022 10/29/2020 10/29/2020 Books 22738 c2
    Library of Congress Classification     Non-fiction Ladislao N. Diwa Memorial Library Ladislao N. Diwa Memorial Library Circulation Section 11/23/2007 Donated by Ohio State University Cir   HF5821 Og9 2000 00019023 10/29/2020 10/29/2020 Books 46414 c3
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