Exploring marketing research / (Record no. 23414)
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000 -LEADER | |
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fixed length control field | 00504nam a2200157 a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20201029161510.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 060830s19uu xx 00 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0324181485 |
100 10 - MAIN ENTRY--PERSONAL NAME | |
Personal name | Zikmund, William G. |
245 10 - TITLE STATEMENT | |
Title | Exploring marketing research / |
Statement of responsibility, etc. | William G. Zikmund. |
250 ## - EDITION STATEMENT | |
Edition statement | 8th ed. |
260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Australia : |
Name of publisher, distributor, etc. | Thomson South-Western, |
Date of publication, distribution, etc. | c2003. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxi, 744p. : col. ill. ; 28 cm |
500 ## - GENERAL NOTE | |
General note | Glossary : p. G716 - G728. References : p. 729 - 738. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Serial Enumeration / chronology | Inventory number | Total Checkouts | Total Renewals | Barcode | Date last seen | Price effective from | Koha item type | Public note |
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Room Use Section | 10/29/2020 | Donated by Ohio State Univ. | HF5415.2 | Z6 | 2003 | 22108 | 10/29/2020 | 10/29/2020 | Books | apd |