MARC details
000 -LEADER |
fixed length control field |
03336nam a2200337 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
OSt |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20230404093428.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
211018b |||||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE |
Transcribing agency |
CvSU Main Campus Library |
041 0# - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.1 |
Item number |
J29 2019 |
100 ## - MAIN ENTRY--PERSONAL NAME |
9 (RLIN) |
12508 |
Personal name |
Jaromay, Paulin T. |
Relator term |
author |
245 10 - TITLE STATEMENT |
Title |
Design and acceptability of promotional materials for Agri-Eco tourism park in Cavite State University - Main Campus in Indang, Cavite / |
Statement of responsibility, etc. |
by Paulin T. Jaromay and Marisol M. Villanueva. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Indang, Cavite : |
Name of publisher, distributor, etc. |
Cavite State University- Main Campus, |
Date of publication, distribution, etc. |
2019. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xii, 59 pages : |
Other physical details |
illustrations ; |
Dimensions |
28 cm. |
336 ## - CONTENT TYPE |
Source |
rdacontent |
Content type term |
text |
337 ## - MEDIA TYPE |
Source |
rdamedia |
Media type term |
unmediated |
338 ## - CARRIER TYPE |
Source |
rdacarrier |
Carrier type term |
volume |
500 ## - GENERAL NOTE |
General note |
Thesis (Bachelor of Arts in Journalism) Cavite State University. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references. |
508 ## - CREATION/PRODUCTION CREDITS NOTE |
College and Department |
College of Arts and Sciences (CAS), Department of Languages and Mass Communication |
520 3# - SUMMARY, ETC. |
Summary, etc. |
VILLANUEVA, MARISOL AND JAROMAY, PAULIN. Design and Acceptability of Promotional Materials for Agri-EcoTourism Park in Cavite State University-Main Campus in Indang Cavite. Undergraduate Thesis. Bachelor of Arts in Journalism. Cavite State University, Indang, Cavite. June 2019. Adviser: Prof Racquel G. Agustin. <br/>The study was conducted from February to March 2019 in the tourism offices of Amadeo, Trece, Naic, Indang and Tagaytay City, Cavite. The objective of the study were to: determine the promotional materials that could be used to promote Cavite State University (CvSU) Agri-Eco Tourism Park; determine the factors to considered in designing the promotional materials; and determine the acceptability of the design of promotional materials. Descriptive research was used in this study. The researchers used qualitative and quantitative method in the study to determine the factors and acceptability of the printed designs of promotional materials. Interview guide and survey questionnaires were provided by the researchers. Based on the results of the benchmarking the promotional materials used by the researchers such as: tarpaulin, fliers, stickers; and their preferred design for the promotional materials were highly acceptable according to the acceptability of the study. The results revealed that the design of promotional materials were highly acceptable in terms of the indicators such as: sufficient information about the promotional materials; it has a message that is easily to understand; it uses a font type that makes the message clearer; it uses a font size that makes the message clearer; it has a proper arrangement of the text; it used the right choice of colors; it has the complimentary use of illustrations/clip arts; the overall layout catches attention; and the size of the materials is appropriate for its content. <br/> |
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE |
Method of acquisition |
Submitted to the University Library |
Date of acquisition |
July 03,2019 |
Accession number |
T-8067 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Advertising |
9 (RLIN) |
2528 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
9 (RLIN) |
12515 |
Topical term or geographic name entry element |
Parks |
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) |
9 (RLIN) |
2381 |
Course or Program |
Bachelor of Arts in Journalism |
700 ## - ADDED ENTRY--PERSONAL NAME |
9 (RLIN) |
12509 |
Personal name |
Villanueva, Marisol M. |
Relator term |
author |
700 ## - ADDED ENTRY--PERSONAL NAME |
9 (RLIN) |
2977 |
Personal name |
Agustin, Racquel G. |
Relator term |
adviser |
856 ## - ELECTRONIC LOCATION AND ACCESS |
Electronic File |
<a href="http://library.cvsu.edu.ph/cgi-bin/koha/opac-retrieve-file.pl?id=c33e9fd96c3e088041687f2a177898ac">http://library.cvsu.edu.ph/cgi-bin/koha/opac-retrieve-file.pl?id=c33e9fd96c3e088041687f2a177898ac</a> |
Link text |
Click here to view thesis abstract and table of contents |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha item type |
Theses / Manuscripts |