Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker.
Publication details: New York : McGraw-Hill, c1991. Edition: 9th edDescription: xxxii, 668p. : col. ill. ; 26Content type:- text
- unmediated
- volume
- 0070609527 hard bound
- HF5415 St2 1991
Item type | Current library | Collection | Call number | Materials specified | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Circulation Section | Non-fiction | HF5415 St2 1991 (Browse shelf(Opens below)) | c2 | Available | 23607 | 00013362 |
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HF5415 P93 1989 Marketing : concepts and strategies / | HF5415 P93 1993 Marketing : concepts and strategies / | HF5415 P93 1993 Marketing : concepts and strategies / | HF5415 St2 1991 Fundamentals of marketing / | HF5415 S745 1995 Fundamentals of marketing / | HF5415 S745Et9 2004 Marketing / | HF5415 W21 1989 Financial aspects of marketing / |
Glossary : p. 633 - 648.
Includes index.
Donated by Ohio State University 23607 copy 2