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Marketing / Eric N. Berkowitz ... [et al.].
Material type:
TextPublication details: Homewood, Ill. : Irwin, c1992. Edition: 3rd edDescription: xxiv, 791p. : col. ill. ; 26 cmContent type: - text
- unmediated
- volume
- 025609182X hard bound
- HF5415 M34 1992
| Item type | Current library | Collection | Call number | Materials specified | Copy number | Status | Notes | Date due | Barcode |
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Ladislao N. Diwa Memorial Library Room Use Section | Non-fiction | RUS HF5415 M34 1992 (Browse shelf(Opens below)) | Room use only | 9603 | 00019095 | |||
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Ladislao N. Diwa Memorial Library Circulation Section | Non-fiction | HF5415 M34 1992 (Browse shelf(Opens below)) | c2 | Available | 23651 | 00013433 |
Rev. ed of: Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius. Glossary : p. 717 - 731.
Includes bibliographical references and index.
Donated by Ohio State University 23651 copy 2