Developing, implementing, and managing an effective marketing plan / Hal Goetsch.

By: Publication details: Lincolnwood, Ill. : NTC Business Bocks, c1993. Description: xv, 249 p. : illustrations ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): LOC classification:
  • HF5415.13  G55 1993
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Holdings
Item type Current library Collection Call number Materials specified Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library Circulation Section Non-fiction HF5415.13 G55 1993 (Browse shelf(Opens below)) Available 8909 00013891

Includes bibliographical references.

Donated by W. Barry Thompson 8909

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