Understanding customers 1996-97 / Rosemary Phipps and Craig Simmons.
Material type: TextSeries: The marketing seriesPublication details: Jordon Hill, Oxford : Butterworth Heinemann, c1996.Description: 369 p. : ill. ; 29 cmISBN:- 0750629150
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 19980415 | HC79 | Available | ecr | 13641 |
Glossary : p. 357-364.