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Understanding customers 1996-97 / Rosemary Phipps and Craig Simmons.

By: Material type: TextTextSeries: The marketing seriesPublication details: Jordon Hill, Oxford : Butterworth Heinemann, c1996.Description: 369 p. : ill. ; 29 cmISBN:
  • 0750629150
Subject(s):
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Holdings
Item type Current library Collection Call number Materials specified Vol info Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library Room Use Section 19980415 HC79 Available ecr 13641

Glossary : p. 357-364.

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