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How advertising works : the role of research / edited by John Philip Jones.

Contributor(s): Material type: TextTextPublication details: Thousand Oaks, Calif. : SAGE, c1998.Description: 358p. : ill. ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 076191241X (pbk)
Subject(s): LOC classification:
  • HF5823  H83 1998
List(s) this item appears in: Research References
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Holdings
Item type Current library Collection Call number Materials specified Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library Reserve Section Non-fiction RUS HF5823 H83 1998 (Browse shelf(Opens below)) Available 24910 00018255

Includes bibliographical references and index.

Purchased 24910

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