Marketing research in a marketing environment / William R. Dillon, Thomas J. Madden, Neil H. Firtle.
Material type: TextSeries: The Irwin series in marketingPublication details: Burr Ridge, Ill. : Irwin, c1994.Edition: 3rd edDescription: xxii, 760p. : ill. ; 24 cmISBN:- 0256105170
- HF5415.2 D58 1994
Item type | Current library | Collection | Call number | Materials specified | Copy number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | Non-fiction | RUS HF5415.2 D58 1994 (Browse shelf(Opens below)) | Room use only | 24617 | 00018386 | |||
Books | Ladislao N. Diwa Memorial Library Circulation Section | Non-fiction | HF5415.2 D58 1994 (Browse shelf(Opens below)) | c2 | Available | 49835 | 00018385 |
Browsing Ladislao N. Diwa Memorial Library shelves, Shelving location: Circulation Section, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415.13 W27 1988 Managing the marketing functions / the challenge of customer-centered enterprise. | HF5415.2 B74 1989 Do-it-ourself marketing research / | HF5415.2 C47 1988 Basic marketing research / | HF5415.2 D58 1994 Marketing research in a marketing environment / | HF5415.2 M29 1996 Marketing research : an applied orientation / | HF5415.2 Sh2 1999 Marketing research : an aid to decision making / | HF5415.3 En3 1995 Consumer behavior / |
Glossary : p. 730 - 746.
Includes bibliographical references and indexes.
Donated by Ohio State University 11/23/2007 49835 copy 2