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Marketing management : analysis, planning, implementation and control / Philip Kotler.

By: Material type: TextTextPublication details: Englewood Cliffs, N. J. : Prentice Hall, c1988.Edition: 6th edDescription: xxi, 776 p. : col. ill. ; 24 cmISBN:
  • 0135561507
Subject(s): LOC classification:
  • HF5415.13 K84 1988
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Holdings
Item type Current library Collection Call number Materials specified Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library Circulation Section Non-fiction HF5415.13 K84 1988 (Browse shelf(Opens below)) Available 25748 00019441

Includes bibliographical references and index.

Donated by Ohio State University 01/20/2006 25748

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