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Marketing mistakes / Robert F. Hartley.
Material type:
TextPublication details: New York : John Wiley and Sons, c1992.Edition: 5th edDescription: x, 352p. : ill. ; 22 cmContent type: - text
- unmediated
- volume
- 0471548367
- HF5415.1 H25 1992
| Item type | Current library | Collection | Call number | Materials specified | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
Books
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Ladislao N. Diwa Memorial Library Reserve Section | Non-fiction | RUS HF5415.1 H25 1992 (Browse shelf(Opens below)) | Room use only | 48385 | 00019714 |
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| RUS HF415.1 B38 1995 Marketing : principles and perspectives / | RUS HF1416.6 C28 2020 International marketing / | RUS HF1418.5 Sp2 2013 Introducing globalization : ties, tension, and uneven integration / | RUS HF5415.1 H25 1992 Marketing mistakes / | RUS HF5415.1 K68 2000 Marketing management / | RUS HF5415.2 T41 2013 Marketing research / | RUS HF5415.5 D26 2013 The customer service solution : managing emotions, trust, and control to win your customer's business / |
Includes index.
Donated by Ohio State University 48385