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Advertising in contemporary society : perspectives toward understand / Kim B. Rotzoll and James E. Haefner with Steven R. Hall.
Material type:
TextPublication details: Urbana : University of Illinois Press, c1996.Edition: 3rd edDescription: xii, 209p. : ill. ; 23 cmContent type: - text
- unmediated
- volume
- 0252022122
- HF5821 R74 1996
| Item type | Current library | Collection | Call number | Materials specified | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|
Books
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Ladislao N. Diwa Memorial Library Reserve Section | Non-fiction | RUS HF5821 R74 1996 (Browse shelf(Opens below)) | Room use only | 42950 | 00020213 |
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| RUS HF5821 B62Ar3 1999 Contemporary advertising / | RUS HF5821 Og9 2019 Advertising and integrated brand promotion / | RUS HF5821 B66 1992 Contemporary advertising / | RUS HF5821 R74 1996 Advertising in contemporary society : perspectives toward understand / | RUS HF5823 D78Ad9 1990 Advertising : its role in modern marketing / | RUS HF5823 Sch8 1995 Strategic advertising campaigns / | RUS HF5823 Sh3 2014 Controversies in contemporary advertising / |
Includes bibliographical references and index.
Donated by Ohio State University 42950