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Marketing research / Donald R. Lehman.

By: Lehman, Donald RMaterial type: TextTextPublication details: Reading, Mass : Addison-Wesley, c1998. Description: xx, 780 p. : ill. ; 24 cmISBN: 0321014162Subject(s): Marketing research
List(s) this item appears in: Research References
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Holdings
Item type Current library Collection Call number Materials specified Vol info Status Notes Date due Barcode
Books Books Ladislao N. Diwa Memorial Library
Room Use Section
19990811 HF5415.2 Available ecr 15410

Includes bibliographical references and index.

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