Marketing strategy : the challenge of the external environment / by David Mercer.
Material type: TextPublication details: London : SAGE Publications, 1998.Description: xviii, 325 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 0761958762
- HF5415 M54 1998
Item type | Current library | Collection | Call number | Materials specified | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Reserve Section | Non-fiction | RUS HF5415 M54 1998 (Browse shelf(Opens below)) | Room use only | 16758 | 00077413 |
16758