Relationship between marketing practices and income of some selected fruit crops growers in Indang, Cavite / by Miriam P. Peren.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Indang, Cavite : Don Severino Agricultural College, 1993.Description: 45 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 300.1 P41 1993
Online resources: Production credits:
  • Science High School, College of Education (CED)
Abstract: Peren, Miriam P., (Agricultural Science Class); Don Severino Agricultural College, Indang, Cavite; "RELATIONSHIP BETWEEN MARKETING PRACTICES AND INCOME OF SOME SELECTED FRUIT CROP GROWERS IN INDANG, CAVITE". Adviser: DR. NELIA C. CRESINO This study was conducted to determine the following: socio-demographic characteristics, marketing practices, annual net income, relationship between income and marketing practices and socio-demographic characteristics, and the problems encountered in marketing by the fruit crop growers. Fifty-two percent of the fruit crop grower-respondents who tilled a small piece of land had finished secondary education, eighty percent of them had large families. Sixty-eight percent of the fruit crop grower respondents had twenty-one years and more in farming experience and are owner-operators. Forty-eight percent of them sold their products in the farm but forty-three percent sold them by the number of sacks. Fifty-two percent sold their products weekly, sixty-eight percent sold by wholesale either in the farm or market. Forty- two percent of the fruit crop grower-respondents had low income. The size of the farm and household size and method of marketing were found to have a significant relationship with the income of the fruit crop grower— respondents. Other factors such as educational attainment, farming experience, tenure status, place of sale, frequency of sale, and unit of sale had no significant relationship with income. Poor feeder roads, poor means of transportation, low prices offered by the buyers, and the quality of the product were the most common problems encountered by the fruit crop growers in marketing the products.
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Item type Current library Collection Call number Materials specified Status Notes Date due Barcode
Theses / Manuscripts Theses / Manuscripts Ladislao N. Diwa Memorial Library Theses Section Non-fiction 300.1 P41 1993 (Browse shelf(Opens below)) Room use only R-158 00000654

Applied Research IV (Agri-Science Curriculum) Don Severino Agricultural College.

Includes bibliographical references.

Science High School, College of Education (CED)

Peren, Miriam P., (Agricultural Science Class); Don Severino Agricultural College, Indang, Cavite; "RELATIONSHIP BETWEEN MARKETING PRACTICES AND INCOME OF SOME SELECTED FRUIT CROP GROWERS IN INDANG, CAVITE". Adviser: DR. NELIA C. CRESINO

This study was conducted to determine the following: socio-demographic characteristics, marketing practices, annual net income, relationship between income and marketing practices and socio-demographic characteristics, and the problems encountered in marketing by the fruit crop growers.

Fifty-two percent of the fruit crop grower-respondents who tilled a small piece of land had finished secondary education, eighty percent of them had large families. Sixty-eight percent of the fruit crop grower respondents had twenty-one years and more in farming experience and are owner-operators. Forty-eight percent of them sold their products in the farm but forty-three percent sold them by the number of sacks. Fifty-two percent sold their products weekly, sixty-eight percent sold by wholesale either in the farm or market. Forty- two percent of the fruit crop grower-respondents had low income.

The size of the farm and household size and method of marketing were found to have a significant relationship with the income of the fruit crop grower— respondents.

Other factors such as educational attainment, farming experience, tenure status, place of sale, frequency of sale, and unit of sale had no significant relationship with income.

Poor feeder roads, poor means of transportation, low prices offered by the buyers, and the quality of the product were the most common problems encountered by the fruit crop growers in marketing the products.

Submitted to the University Library R-158

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