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Visuals in advertisements used for public consumption / by Jeramie L. Aliviado

By:

Aliviado, Jeramie L [author]

Contributor(s):

Material type: Text

TextLanguage: English Publication details: Indang, Cavite : 2009. Cavite State University- Main Campus,Description: xi, 24 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

302.2307 V82 2009

Online resources:

Click here to view thesis abstract and table of contents

Production credits:

College of Arts and Science (CAS)

Abstract: ALIVIADO, JERAMIE L., LOMOLJO, WINSHELL L., LOPEZ, JOHN DARWIN C., MOLINA, PRESSIE MARIST B., ROL, MA. EDEN GAY M. "Visuals in Advertisement Used for Public Consumption," Undergraduate Thesis. Bachelor of Arts in Mass Communication major in Journalism, Cavite State University, Indang, Cavite. March 2009. Adviser: Mrs. Jocelyn A. Legaspi. The study was conducted at SM City- Dasmarinas, Cavite from November 2008 to January 2009. Generally, it identified the information conveyed by visuals in advertisements used for public consumption. Specifically it identified which information catches the public's attention — information conveyed by visuals or information on text, identified the use of information conveyed by visuals in advertisements to the public and identified how the public describes the information conveyed by visuals in advertisements. The study focused on the information conveyed by visuals in advertisements used for public consumption. Available sampling was used to choose the respondents. The respondents were one hundred. Descriptive survey method was used to analyze the data regarding the information conveyed by visuals in advertisements used for public consumption. Based on the results, the information that catches the public's attention is the information conveyed by visuals in advertisements and not the information on text, the public clearly identifies the use of information conveyed by visuals in advertisements to the public and the public described the information conveyed by visuals in advertisements as easy to understand and clear

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	302.2307 V82 2009 (Browse shelf(Opens below))		Link to resource	Room use only	T-4079		00007727

Thesis (BA Mass Communication--Journalism) Cavite State University

Includes bibliographical references.

College of Arts and Science (CAS)

ALIVIADO, JERAMIE L., LOMOLJO, WINSHELL L., LOPEZ, JOHN DARWIN C., MOLINA, PRESSIE MARIST B., ROL, MA. EDEN GAY M. "Visuals in Advertisement Used for Public Consumption," Undergraduate Thesis. Bachelor of Arts in Mass Communication major in Journalism, Cavite State University, Indang, Cavite. March 2009. Adviser: Mrs. Jocelyn A. Legaspi.
The study was conducted at SM City- Dasmarinas, Cavite from November 2008 to January 2009. Generally, it identified the information conveyed by visuals in advertisements used for public consumption. Specifically it identified which information catches the public's attention — information conveyed by visuals or information on text, identified the use of information conveyed by visuals in advertisements to the public and identified how the public describes the information conveyed by visuals in advertisements. The study focused on the information conveyed by visuals in advertisements used for public consumption.
Available sampling was used to choose the respondents. The respondents were one hundred. Descriptive survey method was used to analyze the data regarding the information conveyed by visuals in advertisements used for public consumption. Based on the results, the information that catches the public's attention is the information conveyed by visuals in advertisements and not the information on text, the public clearly identifies the use of information conveyed by visuals in advertisements to the public and the public described the information conveyed by visuals in advertisements as easy to understand and clear

Submitted to the University Library 09/23/2009 T-4079