Gitman, Lawrence J.

The word of business / Lawrence J. Gitman, Carl McDaniel. - 2nd ed. - Cincinnati, Ohio : South-Western College Pub., c1995. - xxxi, 864 p.+ : col. ill. ; 26 cm.

Glossary : p. 827 - 846. References : p. 817 - 826. Includes index.

0538836253


Management--United States.
Marketing--United States.
Business enterprises--United States--Finance.
Accounting--United States.
Business--Data processing.
International business.