Cron, William L.

Sales management : concepts and cases / William L. Cron, Thomas E. DeCarlo. - 10th ed. - Hoboken, N. J. : Wiley, c2010. - xix, 345, [100] p.

Previous editions entered under Dalrymple, Douglas J.

9780470417795


Sales management
Sales management--Case studies

HF5438.4 / C88 2010