Hendrix, Jerry A. <br/><br/>
Public relations cases / 
Jerry A. Hendrix. 
 - 6th ed. 
 - Australia :  Thomson/Wadsworth,  c2004. 
 - ix, 437p. : ill. ; 23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0534606105 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations--Case studies--United States<br/>Publicity--Case studies
<br/><br/><label>LC Class. No.: </label>HM221   / H38 2004