Pant, Anoop

Contemporary tourism and hospitality management / Dr. Anoop Pant. - New Delhi, India : Random Publications, 2018 - 298 pages ; 24 cm

Includes bibliographical references and index.

Defining tourism -- Tourism policy-making -- Tourism organization and management -- Tourism planning -- Quality in tourism industry --
Hospitality and service management -- Hospitality marketing strategy: tools and models.


"This book “Contemporary Tourism and Hospitality Management” has been planned to provide an overview of the subject areas of tourism and hospitality management. The attributes and pillars of sustainable tourism, as also reflected in World Travel and Tourism Council’s “Blueprint for New Tourism” are covered in detail. Secondly, it gives details about contemporary global tourism industry, tourism products, travel agencies, travel trade, tour operators, travel companies and the overall inter-relationship and networking. Today tourism has flourished as a full-fledged industry. It is one of the fastest growing and foreign currency earning industry. Management and administration is also required for this industry. In the present book we have endeavored to bring everything related to tourism. Contemporary Trends in Tourism and Hospitality Management attempts an integrated approach to tourism development, focusing on sustainability and authenticity of tourism experiences as effective responses to changes in tourism patterns and relationship matrix, as underpinned by the complex linkages fostered by multiple stakeholders. It discusses issues related to contemporary practice in tourism in order to develop strategic tools to mitigate the challenges faced by stakeholders in planning, implementing innovative programmes and in sustaining holistic tourism development. This book also provides the ways and means required for jump-starting hospitality industry, tourism development and travel management at a global level."--Back cover

9789352690398 (hard cover)


Tourism
Hospitality industry--Management
Hospitality industry--Marketing

G155 / A1P19 2018