Avelida, Gilan R.

Production and marketing of pizza pie / by Gilan R. Avelida and Mylene T. Patriarca. - Indang, Cavite : Cavite State University- Main Campus, 2002. - xv, 39 pages : illustrations ; 28 cm.

Enterprise development project (B.S.B.M.--Marketing)

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS) College of Economics, Management, and Development Studies (CEMDS)

AVELIDA, GILAN R. MYLENE T. PATRIARCA. Production and Marketing of Pizza Pie. Enterprise Development Project. Bachelor of Science in Business Management, major in Marketing, Cavite State University, Indang, Cavite. April 2002. Adviser: Dr. Nelia C. Cresino.

An entrepreneurial project was conducted at Market Road, Galicia II, Mendez, Cavite from October 20, 2001 to February 22,2002. The study aimed to help the students gain knowledge by actual operating of pizza haus and at the same time apply what they learned from their Business Management courses.

In the process, the authors identified some problems in the production and marketing of pizza pie and formulated possible solutions. The major problems encountered by MG's Pizza Haus were scarcity of dough, which is the main raw material, lack of manpower and time management.

In order to solve the first problem, the proponents looked for other possible suppliers of dough. For the second problem, the proponents asked for the help of members of their family. And for the last problem, the partners made an arrangement on their schedule.

For the four-month operation, the business realized a total sales to P105,730.00 and gained a net income of P27, 971.40. A return investment on the other hand of 93.24
percent was attained.



Production management

658.5 / Av3 2002