Davies, Natalia

Strategic management / Natalia Davies. - New York, NY : Larsen & Keller, c2019. - vii, 188 pages : illustrations (some color) ; 27 cm - Textbook series .

Includes bibliographical references and index.

Introduction to strategic management -- Strategy practices -- Strategy: levels and approaches -- Strategic, financial management -- Managing organizational performance -- Strategic human resource management --
Corporate governance and social responsibility.


"Strategic management is n important area of management. It involves the development and implication of the goals and objectives of the management by considering the availability of resources and an assessment of the external and internal environments of the organization. Strategic management provides a guide to the operations of an enterprise. A focus on competition, cost, and customers underlies the development of strategic management. Some of the conceptual frameworks in this field are SWOT analysis, experience curve, competitive advantage, corporate strategy and portfolio theory, etc. This textbook is a valuable compilation of topics, ranging from the basic to the most complex theories and principles of strategic management. It provides comprehensive insights into this field. Coherent flow of topics, student friendly language and extensive use of examples make this book an invaluable source of knowledge."--Back cover

9781641720526 (paperback)


Strategic planning
Business planning
Industrial management

HD30.28 / D28 2019