Business for society : AIM-DLSU case book 2018 /
Raymund B. Habaradas, John Paolo R. Rivera, Fernando Martin Y. Roxas, editors.
- Quezon City : C & E Publishing, Inc., 2019.
- viii, 228 pages : illustrations ; 26 cm
Includes glossary and index.
General management -- Gaijin at the helm (A) -- South palms resort panglao: responding to times of change -- Sofee’s agro industrial farm -- Crossroads: the ice monster experience -- Toyota motor Philippines plant tour program -- Family business -- Setting directions at cornflower food corporation -- Fat Jimmy’s resort boracay: a family business in an ultra-competitive sun-sand-sea (3s) destination -- Who is worthy successor? -- Social enterprise -- War of the heart and mind: the case of greenius -- Plush and play: a frenchman’s enterprise in an enchanted farm -- Bayani brew: brewing a new breed of Filipinos crazy in love with the Philippines -- Ethics -- Surviving typhoon Haiyan -- Balat baka corporation (BBC) -- Tourism -- Mining & tours: building consortium to transfer innovative solutions through sustainable tourism -- The Guimaras-Iloilo ferry terminal (GIFT) project: in the news -- Tourism potential of Catanduanes on the triple C development area -- Viaje del sol: the past, present, and future of a cultural tourism alliance -- Towards sustainability in Thailand’s floating markets: the case of amphawa -- La huerta de Rosario: towards being an agrituourism destination -- Managing sustainable destination event tourism: the Catanduanes reef break experience -- LaBoracay: revisiting the case of an island paradise.
"Business for Society: AIM-DLSU Case Book 2018 is the outcome of the collaborative efforts of the faculty members and researchers of De La Salle University (DLSU0, Center for Business Research and Development (CBRD) and the Asian Institute of Management (AIM)-Dr. L. Tan Center for Tourism (ALT-CFT). This case folio aims to sharper nth skills of business students in analyzing concepts, solving problems, and making decisions through the use of various business cases. The cases in this book prompt students to craft strategic and realistic decisions by exposing them to actual management and business situations. This folio strives to develop the competencies of the next generation of business leaders."--Back cover.