Kuratko, Donald F.

Entrepreneurship : theory, process, and practice / Donald F. Kuratko. - Tenth edition. Philippine edition. - Taguig City : Cengage Learning Asia Pte Ltd, c2019. - xxxi, 465 pages : illustrations ; 26 cm

"Printed in the Philippines."--Copyright page. Includes glossary and index.

Part 1. The entrepreneurial mind-set in the twenty-first century -- Entrepreneurship: evolutionary development – revolutionary impact -- The entrepreneurial mind-set in individuals: cognition and ethics -- The entrepreneurial mind-set in organizations: corporate entrepreneurship -- Social entrepreneurship and the global environment for entrepreneurship -- Part 2. Initiating entrepreneurial ventures -- Innovation: the creative pursuit of ideas -- Assessment of entrepreneurial opportunities -- Pathways to entrepreneurial ventures -- Sources of capital for entrepreneurs -- Part 3. Developing the entrepreneurial plan -- Legal challenges for entrepreneurial ventures -- Marketing challenges for entrepreneurial ventures -- Financial preparation for entrepreneurial ventures -- Developing an effective business plan -- Part 4. Growth strategies for entrepreneurial ventures -- Strategic entrepreneurial growth -- Valuation of entrepreneurial ventures -- Harvesting the entrepreneurial venture.

9789814839754 (pbk.)


Entrepreneurship
New business enterprises
Small business

HB615 / K96 2019