Bernardo, Jolina A.

Mode of shopping preference of generation Z in purchasing clothing products in selected universities in Cavite / by Jolina A. Bernardo, Ma. Ana Mayeth O. Hernandez and Diana Angelica DJ. Marquez. - Indang, Cavite : Cavite State University- Main Campus, 2019. - xv, 51 pages : illustrations ; 30 cm.

Thesis (Bachelor of Science in Business Management Major in Marketing Management) Cavite State University.

Includes bibliographical references.

College of Economics, Management and Development Studies (CEMDS), Department of Management College of Economics, Management and Development Studies (CEMDS), Department of Management

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Consumers' preferences
Personality
Clothing and dress--Purchasing

658.8 / B45m 2019