Raga, Jennifer

Strategic management for hospitality & tourism sector / by Jennifer Raga. - Oakville, ON : Society Publishing, 2019, c2020. - 1 online resource (242, pages) : color illustrations.

https://portal.igpublish.com/iglibrary/ is required to read this e-book.

1. An introduction to strategic management -- 2. Competitiveness in the hospitality industry : an international perspective -- 3. Medical tourism and wellness strategy -- 4. Corporate travel management --
5. Implementing strategies for management purpose in the hospitality and tourism sector -- 6. Human resource management and hospitality and tourism sector -- 7. Challenges while managing hospitality and tourism sector

Strategic Management for Hospitality & Tourism Sector discusses the basic concept of strategic management for the sector of hospitality and sector. It includes the idea of competitiveness in the hospitality industry. This book also discusses the medical tourism and wellness strategy along with the notion of corporate travel management. It provides the reader with insights of implementing different strategies in the field of hospitality and tourism so as to understand the challenges, current trends and future aspects of hospitality and tourism industry.

9781774073063 (e-book)


Hospitality industry--Management
Tourism management

G155 / A1R12 2020