Solina, Alfe M.

Strategic management: the new normal perspectives / by Alfe M. Solina, Norberto V. Rayupa, Wylyn S. Salva, Sixto N. Ras, Jr., Bernardo C. Pangilinan, and Luningning A. Valdez - Cavite: EduHeart Book Publishing, c2021 - vii, 135 pages : illustrations ; 22 cm.

Include glossary and bibliographical reference.

Chapter 1: The strategic management process --- Chapter 2: The business vision and mission -- Chapter 3: The external assessment -- Chapter 4: The internal audit -- Chapter 5: Strategies at work -- Chapter 6: Strateg analysis and choice -- Chapter 7: Implementing strategies: management and operation issues -- Chapter 8: Implementing strategies: maketing, finance / accounting, R&D, and MIS issues -- Chapter 9: Strategy review, evaluation and control -- Chapter 10: Business ethics.

978619656108


Strategic planning
Management

HD30.28 / So4 2021