Pandiarajan, Vijay  <br/><br/>
Business innovation :   a case study approach / 
Vijay Pandiarajan. 
 - London ; New York, NY :  Routledge,  c2022. 
 - xx, 334 pages :  illustrations ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Part I “What” – Introduction to Innovation -- Part II “Why” – Innovation imperatives -- Part III “Where” – Sources of innovation -- Part IV “How” – Approach to advance innovation -- Part V Innovations in industry verticals -- Part VI Economics of innovation -- Part VII Special topics on innovation -- Part VIII Case Studies.<br/> 
<br/><br/> "This book provides an understanding of innovation models and why they are important in the business context, and considers sources of innovation and ways to apply business frameworks using real- world examples of innovation-led businesses.<br/>After providing a solid background to the key concepts related to innovation models, the book looks at why innovation takes place and where the sources of innovation lie, from corporate research to crowd-sourced and government-funded initiatives. Innovation models across manufacturing, services and government are explored, and the impact of design thinking and lean enterprise principles on innovation and sustainability-driven imperatives is measured.<br/>Offering a truly comprehensive and global approach, Business Innovation should be core or recommended reading for advanced undergraduate, postgraduate, MBA and Executive Education students studying Innovation Management, Strategic Management and Entrepreneurship."--Back cover<br/><br/> 
<br/><br/><label>ISBN: </label>9781032041872 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business enterprises--Technological innovation.
<br/><br/><label>LC Class. No.: </label>HD45  / P21 2022