The Future of brands :  twenty-five visions / 
edited by Rita Clifton and Esther Maughan. 
 - New York :  New York University Press,  c2000. 
 - xv, 112p. : col. ill. ; 23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0814737668 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Case studies.<br/>Brand name products--Forecasting.