00757nam a2200241 a 4500
OSt
20230310062536.0
070215s19uu xx 00 eng d
076191241X (pbk)
HF5823
H83 1998
How advertising works :
the role of research /
edited by John Philip Jones.
Thousand Oaks, Calif. :
SAGE,
c1998.
358p. : ill. ; 23 cm.
rdacontent
text
rdamedia
unmediated
rdacarrier
volume
Includes bibliographical references and index.
Purchased
24910
Advertising
2528
Advertising
Research
2528
Jones, John Philip
30444
lcc
BK
0
0
lcc
0
3
NFIC
CVSUMAIN
CVSUMAIN
RES
1999-08-11
Fund 164
RUS
0
1998
RUS HF5823 H83 1998
00018255
2020-10-29 00:00:00
2020-10-29
BK
24910
RUS
22556
22556