International marketing / 3G University, International Institute of Management & Technology Studies, 3G E-Learning. - UAE : 3G Elearning FZ LLC, c2013. - xi, 176 pages : illustrations ; 28 cm

Includes bibliographical references.

Introduction to international marketing -- International marketing research -- International economic environment -- International marketing process -- Exports and import quality control -- Processing of an export order -- E-marketing -- Operational plan -- Distribution -- Promotion.

9789382669906


Export marketing

HF1416.6 / T41 2013