Cateora, Phillip R. <br/><br/>
International marketing / 
Phillip R. Cateora. 
 - 9th ed. 
 - Chicago, Ill. :  Irwin,  c1997. 
 - xxiii, 772p. : ill. ; 25 cm. 
 - The Irwin series in marketing .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0071152091 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>International business enterprises.