Australian marketing :  critical essays, readings and cases / 
Peter Graham, editor. 
 - Englewood Cliffs, N. J. :  Prentice Hall,  c1993. 
 - xiii, 354p. : ill. ; 23 cm. 
<br/><br/> Includes bibliographical references and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Australia.