Diesta, Jocelyn V. <br/><br/>
Analysis of marketing system of rice in Naic, Cavite / 
by Jocelyn V. Diesta. 
 - Indang, Cavite:  Don Severino Agricultural College,  1990. 
 - 43 pages :  illustrations ;  28 cm. 
<br/><br/> Applied Research IV (Agri-Science Curriculum) Don Severino Agricultural College. 
<br/><br/>Includes bibliographical references. 
<br/><br/> DIESTA, JOCELYN VICEDO. Don Severino Agricultural College, april 1990. “Analysis of Marketing System of Rice in Naic, Cavite." Adviser: Mr. Angelo P. Olo. <br/><br/>One hundred farmers from ten selected barrios of Naic, Cavite were used in this study to:<br/>1. Determine the socio-economic characteristics of rice farmers in the area covered; <br/>2. ascertain the marketing practices and marketing outlets/channels/intermediaries; <br/>3. Determine the relationship between socio-economic characteristics of farmers and profitability of rice marketing; <br/>4. Find out the relationship between marketing practices and profitability; and<br/>5. Determine the relationship between the marketing outlet/channel/intermediary and profitability.<br/><br/>Some of the socio-economic characteristics of the rice farmers in the 2rea@ covered were: age, marital status, educational attainment, household size, number of dependents, and the number of years in farming.<br/><br/>The marketing practices of rice farmers were divide into two parts; the pre-sale practices and on-sale practices. Pre-sale practices involved the form of transferring the product, the container used in transporting the palay ang the arrangement of the farmers with the buyers. On-sale practices involved the following facts: form of rice disposal, unit of measurement, type of market outlet, method for sale, dorm of payments, place of sale and the total volume sold.<br/><br/>Eighty-five percent of the farmers sold their product to the wholesaler and the remaining fifteen percent sola their producé "to the wholesaler/retailer. In general, most of the farmers sold their produce to the wholesaler.<br/><br/>Statistical results showed that there is no significant relationship existing between the /socio-economic characteristics of the farmers ané profitability on ric farming and between marketing practices and profitability of rice farmers.<br/><br/>Statistical results also showed that a significant relationship existed between the type of market outlet and 7 profitability on rice farming.<br/><br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Farm produce--Marketing
<br/><br/><label>Dewey Class. No.: </label>658.809  / D56 1990