Pitts, Robert A.

Strategic management : building and sustaining competitive advantage / Robert A. Pitts, David Lei. - 2nd ed. - Australia : South-Western College Pub., c2000. - xvii, 494 p. : ill. ; 25 cm.

Glossary : p. 463 - 470. Includes bibliographical references.

0324006993


Strategic planning--United States--Case Studies.
Industrial management--United States--Case studies.
Competition--United States--Case studies.