Bonagua, Lea C.

Exposure to and perceived effectiveness of social media as a tool in raising human rights awareness among selected students in Cavite State University / by Lea C. Bonagua and Febuakette M. Caspillo. - Indang, Cavite : Cavite State University- Main Campus, 2019. - ix, 62 pages : illustrations ; 28 cm.

Thesis (Bachelor of Arts in Journalism) Cavite State University.

Includes bibliographical references.

College of Arts and Sciences (CAS), Department of Languages and Mass Communication College of Arts and Sciences (CAS), Department of Languages and Mass Communication

BONAGUA, LEA C and CASPILLO, FEBUAKETTE M. Exposure to and Perceived Effectiveness of Social Media as a Tool in Raising Human Rights Awareness Among Selected Students in Cavite State University. Undergraduate Thesis. Bachelor of Arts in Journalism. Cavite State University, Indang, Cavite. June 2019. Adviser: Ms. Erica Charmane B. Hernandez.

The study was conducted from December 2018- February 2019 at Cavite State University. Generally, this aimed to determine the level of exposure to and perceived effectiveness of social media as a tool in raising human rights awareness among selected students in CvSU. Specifically, it aimed to measure their level of exposure to social media; their awareness on human rights; the perceived effectiveness of social media as a tool in raising human rights awareness: and the relationship between their level of awareness on human rights and perceived effectiveness of social media as a tool in raising human rights awareness.

This study utilized the descriptive- quantitative method of research and used Survey questionnaire with four parts. Purposive sampling was used in the selection of the 270 participant.

Results revealed that most of the Participants were highly exposed in terms of social media usage, length of using social media, and length of usage in a year. In addition, they were highly aware on human rights. Hence, social media was found to be a highly effective tool in raising human rights awareness. However, there was no Significant relationship between the level of awareness of the participants on human rights and the perceived effectiveness of social media as a tool in raising human rights awareness.



Social media
Journalism--Social aspects
Human rights in mass media

320.973 / B64 2019