Pedraja, Lenicia C.

LAM's Ciously Bakery / Lenicia C. Pedraja ... [et al.]. - Indang, Cavite, Cavite State University- Main Campus, 2001. - xxiv, 94 pages : illustrations ; 28 cm.

Enterprise development project (B.S.B.M.--Marketing) Cavite State University

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS) College of Economics, Management, and Development Studies (CEMDS)

PEDRAJA, L. C., MERCADO„A.S., CAPARAS, M.R.. and MOJICA, FS. C. I.AM'S CIOUSY BAKERY: An Enterprise Development Project, Bachelor of Science in Business Management, Major in Marketing. Cavite State University, Indang Cavite March 2001. Mrs. Nelia E. Feranil, Adviser.
The project was conducted at Cavite State University, Indang, Cavite, from October 2000 to January 2001. The project was named LAM'S CIOUSY BAKERY and aimed to analyze the profitability of a bakeshop operation, apply different strategies in marketing the products, and identify problems in managing a bakery. Duties and responsibilities of both proponents were identified and performed which resulted to the smooth operation of the enterprise.
The major products of the project were bread, pastries and cakes. Other merchandise like soft drinks and juices were also offered to customers especially at the production site. Students and employees of Cavite State University and other retail stores in Indang, Cavite were the target markets of the project. The different activities in the production of LAM'S CIOUSY BAKERY involve Procurement of raw materials, mixing of ingredients, and preparation of mixture, cooking, and packaging. A baker and a helper were hired to do the actual baking processes. The owners started the project with an initial capital of P 46,000.00.
This was used in the operation of the enterprise. Financial aspect of the project was evaluated and the visual indicators, which include income statement, cash flow and balance sheet were used. The financial ratios were also used in analyzing the performance of the business. Included arc return on investment, net profit margin, gross profit margin and return assets.
Based on the evaluation and analysis, production and marketing of bread successfully generated a net income of P 23,063.50. The problems encountered by the group were the heavy cost of transportation and unavailability of raw materials needed.



Baking

641.7 / L21 2001