De Guzman, Christian C.

Hotshaburg / by Christian C. De Guzman, Cindy A. Fiesta and Ma. Angelica R. Magpantay. - Indang, Cavite : Cavite State University- Main Campus, 2007. - xviii, 44 pages : illustrations ; 28 cm.

Enterprises Development Project (BSBM - - Marketing) Cavite State University.

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS) College of Economics, Management, and Development Studies (CEMDS)

DE GUZMAN, CHRISTIAN C.; FIESTA, CINDY A.; and MAGPANTAY, MA. ANGELICA R. HotShaBurg. An Enterprise Development Project. Bachelor of Science in Business Management, major in Marketing. Cavite State University, Indang, Cavite. April 2007. Adviser: Mrs. Carmencita R. Feranil.
A three-month enterprise project named HotShaBurg was conducted to enable the entrepreneurs to apply the knowledge gained in business management. Specifically, it aimed to describe the activities and practises involved in the operation of the enterprise, determine the profitability of the business, and identify the problems encountered in managing the enterprise and formulate solutions. The project was conducted from November 28, 2006 to March 17, 2007 in Cavite State University "Batibot" near the College of Economics, Management and Development Studies. The initial capital of the enterprise was PhF'30, 000.00, which was equally shared by the entrepreneurs. It is involved in the production and marketing of hotdog sandwiches, shake, and burger products. Series of production processes, such as preparation of raw materials, supplies and equipment, actual processing, packaging, and serving were done by the partners. Product, price, place, and promotion were also considered in the marketing of the products. During the operation of the business, problems encountered were unpredictable weather conditions, power breakdown, shortage of raw materials, and misunderstanding among the entrepreneurs. In the project, entrepreneurial and managerial skills of the students were enhanced.



Sandwiches
Hamburgers
Marketing

641.84 / D36 2007