Exposure to nike shoes advertisement of NBA players and their effectiveness as product endorsers as perceived by varsity basketball players of selected high schools in Indang /
by Sherwin S. Berona.
- Indang, Cavite, Cavite State University- Main Campus, 2014.
- xi, 52 p. : illustrations ; 28 cm.
Thesis ( BA Mass Communication --Journalism ) Cavite State University