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Rizal Commercial Banking Corporation Savings Bank, Makati City / by Maricel P. Diesta.

By:

Diesta, Maricel P [author]

Contributor(s):

Cresino, Nelia C [adviser]

Material type: Text

TextLanguage: English Publication details: Indang, Cavite, 2007. Cavite State University- Main Campus,Description: xiv, 46 pages : illustrations ; 28 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

Subject(s):

DDC classification:

332.1 D56 2007

Online resources:

Click here to view thesis abstract and table of contents

Production credits:

College of Economics, Management, and Development Studies (CEMDS)

Abstract: DIESTA, MARICEL P. Rizal Commercial Banking Corporation 'Savings Bank', Makati City. Undergraduate Field Study. Bachelor of Science in Business Management, major in Marketing. Cavite State University, Indang, Cavite. April 2007. Adviser: Dr. Nelia C. Cresino. A four hundred and eighty hours field study was conducted from December 7, 2006 to February 20, 2007 to apply the knowledge and skills gained in Business Management to the actual work situation. Specifically, it aimed to describe the management, and marketing aspects of the bank; describe the activities undertaken in the firm; and to identify the problems encountered by the bank and recommend some solutions to the problems. The data used in the study were obtained from the bank records, personal observation, and actual participation in the bank's activity. Interviews with the bank employees and officers and research through the internet were also conducted to gather additional information. RCBC Savings bank was incorporated to provide retail banking services to its target clientele and serve as the consumer and retail banking arm of RCBC. RCBC Savings Bank have 110 branches of which 56 branches are located in Manila, while 54 were distributed in selected provinces, 11 branches were located in Cavite. The bank adopted access through computer system, via Internet advertisement. Personal selling and use of telephone were also practiced in the services offered by the bank. The major activities performed by the trainee were in the balance inquiry and entertaining clients in the New Accounts Section to where she was assigned. The other activities performed were telephoning, photocopying documents, encoding and filing of important documents. These activities were considered as the strength of the training because of the close relevance of the work in the nature of the course Bachelor of Science in Business Management.

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Holdings ( 1 )
Title notes ( 5 )

Holdings
Item type	Current library	Collection	Call number	Materials specified	URL	Status	Notes	Date due	Barcode
Theses / Manuscripts	Ladislao N. Diwa Memorial Library Theses Section	Non-fiction	332.1 D56 2007 (Browse shelf(Opens below))		Link to resource	Room use only	FS-300		00007192

Field study (BSBM - - Marketing) Cavite State University.

Includes bibliographical references.

College of Economics, Management, and Development Studies (CEMDS)

DIESTA, MARICEL P. Rizal Commercial Banking Corporation 'Savings Bank', Makati City. Undergraduate Field Study. Bachelor of Science in Business Management, major in Marketing. Cavite State University, Indang, Cavite. April 2007. Adviser: Dr. Nelia C. Cresino.
A four hundred and eighty hours field study was conducted from December 7, 2006 to February 20, 2007 to apply the knowledge and skills gained in Business Management to the actual work situation. Specifically, it aimed to describe the management, and marketing aspects of the bank; describe the activities undertaken in the firm; and to identify the problems encountered by the bank and recommend some solutions to the problems.
The data used in the study were obtained from the bank records, personal observation, and actual participation in the bank's activity. Interviews with the bank employees and officers and research through the internet were also conducted to gather additional information. RCBC Savings bank was incorporated to provide retail banking services to its target clientele and serve as the consumer and retail banking arm of RCBC. RCBC Savings Bank have 110 branches of which 56 branches are located in Manila, while 54 were distributed in selected provinces, 11 branches were located in Cavite. The bank adopted access through computer system, via Internet advertisement. Personal selling and use of telephone were also practiced in the services offered by the bank.
The major activities performed by the trainee were in the balance inquiry and entertaining clients in the New Accounts Section to where she was assigned. The other activities performed were telephoning, photocopying documents, encoding and filing of important documents. These activities were considered as the strength of the training because of the close relevance of the work in the nature of the course Bachelor of Science in Business Management.

Submitted to the University Library 06-06-2007 FS-300