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Contemporary marketing research / Carl McDaniel, Jr., Roger Gates.

by McDaniel, Carl | Gates, Roger H., 1942 -.

Edition: 3rd ed.Material type: Text Text; Format: print Publication details: St. Paul, Minn. : West Pub., c1996Availability: Items available for loan: (1).

Contemporary marketing research / McDaniel Roger Gates.

by McDaniel, Carl, Jr | Gates, Roger H., 1942-.

Edition: 4th ed.Material type: Text Text; Format: print Publication details: Cincinnati, Ohio : South Western College Pub, c1999Availability: Items available for loan: (1).

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