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1.
The Commercialization of American culture : new advertising, control and democracy / by Matthew P. McAllister. by
Material type: Text Text; Format: print
Publication details: Thousand Oaks, Calif. : Sage Pub, c1996
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

2.
How advertising works : the role of research / edited by John Philip Jones. by
Material type: Text Text; Format: print
Publication details: Thousand Oaks, Calif. : SAGE, c1998
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

3.
Advertising and promotion : an integrated marketing communications approach / Chris Hackley. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Los Angeles : Sage Publications, c2010
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

4.
Effective advertising : understanding when, how and why advertising works / Gerard J. Tellis. by
Material type: Text Text; Format: print
Publication details: Thousand Oaks, Calif. : Sage Pub., c2004
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

5.
Global marketing and advertising : understanding cultural paradoxes / Marieke de Mooij. by
Material type: Text Text; Format: print
Publication details: Thousand Oaks, Calif. : Sage Pub., c1998
Availability: Items available for loan: (1).

6.
Controversies in contemporary advertising / Kim Bartel Sheehan. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Los Angeles : SAGE, c2014
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

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