Communication and health: The Philippine print media presentation of the dengvaxia issue / by Katrina S. Angon and Jan Danizon P. Arcilla.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Indang, Cavite : Cavite State University- Main Campus, 2019.Description: xii, 103 pages : illustrations ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
Subject(s): DDC classification:
  • 302.2  An4 2019
Online resources: Production credits:
  • College of Arts and Sciences (CAS), Department of Languages and Mass Communication
Abstract: ANGON, KATRINA S., and ARCILLA, JAN DANIZON P., COMMUNICATION AND HEALTH: THE PHILIPPINE PRINT MEDIA PRESENTATION OF THE DENGVAXIA ISSUE. Undergraduate Thesis. Bachelor of Arts in Journalism. Cavite State University, Indang, Cavite. June 2019. Adviser: Racquel G. Agustin. The study aimed to determine how Philippine print media, Manila Bulletin and Philippine Daily Inquirer, presented news articles about health issues, specifically the Dengvaxia scare. The researchers analyzed the articles from December 2017 to February 2018 in terms of number of articles they published, news structure, and news elements. This study was descriptive qualitative method with content analysis as a research technique. The researchers evaluated the contents of articles which were tabulated, analyzed, and discussed through statistical treatment and analysis. The results revealed that Manila Bulletin published 63 articles, 12 of them were placed in front page, above the fold, 22 in front page, below the fold, 18 in inside page, above the fold and I l in inside page below the fold. Meanwhile, in Philippine Daily Inquirer, 59 anicles were published and 16 of them were placed in front page, above the fold, four in front page, below the fold, 29 in inside page, above the fold, and 10 in inside page, below the fold. Most articles placed in front page, above the fold were banner news. In terms of news structure, Manila Bulletin had 54 inverted pyramid format, eight hourglass style and one other news structure while the Philippine Daily Inquirer had 49 inverted pyramid format, nine hourglass style and one other news structure. In terms of news elements, 42 out of 63 articles of Manila Bulletin have significance as a news element meaning most of their articles have an impact in a large number of people. Meanwhile, 56 out of 59 articles in Philippine Daily Inquirer had prominence as news element. It can be concluded that in terms of number of articles published, Manila Bulletin circulated 63 articles while Philippine Daily Inquirer had 59 articles from December 2017 to February 2018. For the placement, Manila Bulletin most placed their Dengvaxia articles in front page, below the fold while Philippine Daily Inquirer mostly placed their Dengvaxia articles in inside page, above the fold. Both print media company focused on telling the stories to its readers in inverted pyramid format. Lastly, all elements were present in all Dengvaxia articles on both Manila Bulletin and Philippine Daily Inquirer. The results implied that both print media companies played a vital role in dissemination of health-related issue to the mass specifically Dengvaxia that affected a large number of Filipino children.
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Item type Current library Collection Call number Materials specified Status Notes Date due Barcode
Theses / Manuscripts Theses / Manuscripts Ladislao N. Diwa Memorial Library Theses Section Non-fiction 302.2 An4 2019 (Browse shelf(Opens below)) Room use only T-8240 00079764

Thesis (Bachelor of Arts in Journalism) Cavite State University.

Includes bibliographical references.

College of Arts and Sciences (CAS), Department of Languages and Mass Communication

ANGON, KATRINA S., and ARCILLA, JAN DANIZON P., COMMUNICATION AND
HEALTH: THE PHILIPPINE PRINT MEDIA PRESENTATION OF THE DENGVAXIA ISSUE.
Undergraduate Thesis. Bachelor of Arts in Journalism. Cavite State University, Indang,
Cavite. June 2019. Adviser: Racquel G. Agustin.
The study aimed to determine how Philippine print media, Manila Bulletin and Philippine
Daily Inquirer, presented news articles about health issues, specifically the Dengvaxia scare.
The researchers analyzed the articles from December 2017 to February 2018 in terms of
number of articles they published, news structure, and news elements.
This study was descriptive qualitative method with content analysis as a research
technique. The researchers evaluated the contents of articles which were tabulated, analyzed,
and discussed through statistical treatment and analysis.
The results revealed that Manila Bulletin published 63 articles, 12 of them were placed
in front page, above the fold, 22 in front page, below the fold, 18 in inside page, above the fold
and I l in inside page below the fold. Meanwhile, in Philippine Daily Inquirer, 59 anicles were
published and 16 of them were placed in front page, above the fold, four in front page, below
the fold, 29 in inside page, above the fold, and 10 in inside page, below the fold. Most articles
placed in front page, above the fold were banner news.
In terms of news structure, Manila Bulletin had 54 inverted pyramid format, eight
hourglass style and one other news structure while the Philippine Daily Inquirer had 49 inverted
pyramid format, nine hourglass style and one other news structure. In terms of news elements,
42 out of 63 articles of Manila Bulletin have significance as a news element meaning most of
their articles have an impact in a large number of people.

Meanwhile, 56 out of 59 articles in Philippine Daily Inquirer had prominence as news element.
It can be concluded that in terms of number of articles published, Manila Bulletin
circulated 63 articles while Philippine Daily Inquirer had 59 articles from December 2017 to
February 2018. For the placement, Manila Bulletin most placed their Dengvaxia articles in front
page, below the fold while Philippine Daily Inquirer mostly placed their Dengvaxia articles in

inside page, above the fold. Both print media company focused on telling the stories to its
readers in inverted pyramid format. Lastly, all elements were present in all Dengvaxia articles on
both Manila Bulletin and Philippine Daily Inquirer.
The results implied that both print media companies played a vital role in dissemination
of health-related issue to the mass specifically Dengvaxia that affected a large number of
Filipino children.

Submitted to the University Library July 08, 2019 T-8240

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