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1.
Contemporary advertising / Williams F. Arens, Courtland L. Bovee. by
  • Arens, William F
  • Bovee, Courtland L
Edition: 5th ed.
Material type: Text Text; Format: print
Publication details: Ill. : IRWIN, c1994
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

2.
Contemporary advertising / Courtland L. Bovee, William F. Arens. by
  • Bovee, Courtland L
  • Arens, William F
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Homewood, Ill : Richard D. Irwin, c1992
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

3.
Contemporary advertising / William F. Arens with editorial collaboration of Jack J. Whidden. by
  • Arens, William F
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Boston : Irwin McGrawHill, c1996
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5821 Ar3 1996.

4.
Contemporary advertising / William F. Arens. by
  • Arens, William F
Edition: 7th ed.
Material type: Text Text; Format: print
Publication details: Boston : Irwin, c1999
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

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