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Marketing / Charles W. Lamb, Joseph F. Hair, Carl McDaniel. by
  • Lamb, Charles W. Jr
  • Hair, Joseph F. Jr
  • McDaniel, Carl D
Edition: 5th ed.
Material type: Text Text; Format: print
Publication details: Australia : South-Western College Pub., c2000
Availability: Items available for loan: (1). Ladislao N. Diwa Memorial Library (1)Call number: HF5415 L16 2000.

Essentials of marketing / by Charles W. Lamb Jr., Joseph F. Hair Jr. and Carl McDaniel. by
  • Lamb, Charles W. Jr [author]
  • Hair, Joseph F. Jr [author]
  • McDaniel, Carl D [author]
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Australia : South-Western College Publishing, 2001
Availability: Not available: Ladislao N. Diwa Memorial Library: Room use only (1).

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