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1.
Travel and tourism marketing techniques / Robert T. Reilly. by Series: Travel Management library series
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: New York : Delmar Pub., c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: G155 A1R27 1988.

2.
Essentials of marketing / E. Jerome McCarthy, William D. Perreault, Jr. by Series: Irwin series in marketing
Edition: 4th ed.
Publication details: Homewood, Ill. : Irwin, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415 M12 1988.

3.
Marketing channel management : strategic planning and tactics / Kenneth G. Hardy, Allan J. Magrath. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Glenview, Ill. : Scott Foresman, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415 H22 1988.

4.
Principles of marketing / Joel R. Evans, Barry Berman. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Macmillan, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (2)Call number: HF5415 Ev1 1988, ...

5.
Managing the marketing functions / the challenge of customer-centered enterprise. Washburn, Stewart A. by
Publication details: N.Y. : McGraw-Hill, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415.13 W27 1988.

6.
Your pursuit of profit / Christine Harvey with Bill Sykes. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sydney Australia : The Federation Press, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415.13 H26 1988.

7.
Successful direct marketing methods / Bob Stone. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Lincolnwood, Ill. : NTC Business Books, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415.126 St7 1988.

8.
Marketing / Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry. by Series: McGraw-Hill series in marketing
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, c1988
Availability: Items available for loan: (1).

9.
Marketing management : analysis, planning, implementation and control / Philip Kotler. by
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Englewood Cliffs, N. J. : Prentice Hall, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415.13 K84 1988.

10.
Basic marketing research / Gilbert A. Churchill. by
Material type: Text Text; Format: print
Publication details: Chicago : The Dryden Press, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415.2 C47 1988.

11.
Marketing / Richard J. Watson. by
Material type: Text Text; Format: print
Publication details: Edinburg : W & R Chambers, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5415 W33 1988.

12.
Retail marketing : for employees, managers and entrepreneurs / Warren G. Meyer ... [et al.]. by
Edition: 8th ed.
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill Book, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5429 R31 1988.

13.
Selling / Peter Allen. by
Material type: Text Text; Format: print
Publication details: London : Pitman Pub, c1988
Availability: Items available for loan: Ladislao N. Diwa Memorial Library (1)Call number: HF5438 Al2 1988.

14.
You can make money from your arts and crafts : the arts and crafts marketing book / Steve and Cindy Long. by Series: "Be your own boss" series
Material type: Text Text; Format: print
Publication details: Scotts Valley, Calif : Mark Pub., c1988
Availability: Items available for loan: (1).

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