Fundamentals of marketing / William J. Stanton ... [et al.].
Material type: TextPublication details: Sydney : McGraw-Hill, c1992.Edition: essentials edDescription: viii, 486p. : col. ill. ; 24 cmISBN:- 0074529277
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 20071220 | HF5415 | Available | apd | 40425 |
Glossary : p. 457 - 479. Includes index.