Fundamentals of marketing / William J. Stanton ... [et al.].

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Material type: Text

TextPublication details: Sydney : McGraw-Hill, c1992.Edition: essentials edDescription: viii, 486p. : col. ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Vol info	Status	Notes	Date due	Barcode
Books	Ladislao N. Diwa Memorial Library Room Use Section	20071220			HF5415	Available	apd		40425

Glossary : p. 457 - 479. Includes index.