Marketing planning and strategy / Subhash C. Jain.
Material type: TextPublication details: Cincinnati, Ohio : South Western Pub, c1993.Edition: 4th edDescription: xvii, 871p. : ill. ; 24 cmISBN:- 0538826487
Item type | Current library | Collection | Call number | Materials specified | Vol info | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Ladislao N. Diwa Memorial Library Room Use Section | 20071123 | HF5415.13 | Available | apd | 46643 |
Includes bibliographical references and index.