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Marketing : concepts and strategies / William M. Pride, O. C. Ferrell.
Material type:
TextPublication details: Boston : Houghton Mifflin, c1993.Edition: 8th edDescription: xxvii, 817p. : col. ill. ; 24 cmISBN: - 0395629659
- HF5415 P93 1993
| Item type | Current library | Collection | Call number | Materials specified | Copy number | Status | Notes | Date due | Barcode |
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Ladislao N. Diwa Memorial Library Reserve Section | Non-fiction | RUS HF5415 P93 1993 (Browse shelf(Opens below)) | Room use only | 21369 | 00019873 | |||
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Ladislao N. Diwa Memorial Library Circulation Section | Non-fiction | HF5415 P93 1993 (Browse shelf(Opens below)) | c2 | Available | 21588 | 00019872 | ||
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Books
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Ladislao N. Diwa Memorial Library Circulation Section | Non-fiction | HF5415 P93 1993 (Browse shelf(Opens below)) | c3 | Available | 22818 | 00013892 |
Glossary : p. G1 - G20.
Donated by Ohio State University 01/20/2006 21588 copy 2